To truly stand out, you need a powerful blend of strategy, systems, and smart leadership.
LEAP is a results-driven 12-month mentoring experience is designed specifically for ambitious studio owners ready to scale sustainably, streamline operations, and lead with purpose.
Backed by proven frameworks and expert support, LEAP gives you the clarity, confidence, and tools to grow a profitable business—without the burnout.
The truth? Building a profitable, sustainable dance studio doesn’t just take talent and passion. It takes strategic precision.
With over 15 years experience in the Performing Arts industry and a background in Strategic Business Planning and Marketing
I’ve worked with dance studios across the globe—both on the floor and behind the scenes—to refine the strategies that actually move the needle.
As a Business Strategist, I specialise in helping studio owners move beyond survival mode and into long-term, scalable success.
From developing data-driven growth plans to refining your studio’s brand positioning and marketing funnels, I work with Dance Business owners just like YOU and bring real-world expertise that turns vision into action—and results.
“LEAP gave me the tools, structure, and confidence to finally treat my studio like a business. I’m not just surviving anymore—I’m thriving.”
Before LEAP:
Chloe was passionate but overwhelmed. Her studio had plateaued at 60 students, and she was stuck in the daily grind without a clear marketing or growth plan.
After LEAP:
With the guidance from the LEAP program, Chloe implemented the enrolment strategy module and revamped her customer journey using the templates provided.
She launched a targeted 4-week campaign and hosted an open day using the promotional calendar from the program.
Results
Tripled enrolments to 180 students in one term
Streamlined her onboarding process
Hired her first studio manager to support growth
“LEAP made me realise retention isn’t just about the dancers—it’s about the whole studio community. We’re more connected than ever.”
Before LEAP:
Mel had strong enrolment numbers, but her student retention dropped each year, especially with tweens and teens. She felt disconnected from her studio families and struggled to maintain consistent communication.
After LEAP:
She applied the
Retention and Community Building
frameworks and introduced small wins like parent meet-and-greets, clear term newsletters, and a dancer recognition wall based on LEAP's community-building ideas.
Results
92% retention across all age groups
Grew her parent Facebook group by 400%
Hosted two sold-out studio events that boosted word-of-mouth referrals
"LEAP helped me stop being the studio and start leading the studio. I finally have space to create, rest, and grow.”
Before LEAP:
Jess was burnt out. She was teaching 25+ hours a week, doing all admin, social media, and show prep herself. She knew she needed help but didn’t know how to delegate or where to start.
After LEAP:
Through the
Strategic Delegation and Team Culture
modules, Jess identified the right roles to outsource, created streamlined systems using the provided SOP templates, and stepped fully into a leadership mindset.
Results
Hired a part-time admin and marketing assistant
Took her first 2-week holiday mid-term without the studio falling apart
Increased revenue by 40% through new adult class programs she finally had time to launch
Inside LEAP, you will master the exact strategies, frameworks, and leadership tools used by the industry’s most successful dance businesses to create profitable, sustainable, and standout businesses.
Establish a magnetic brand identity that resonates with your ideal clientele and sets your studio apart in a saturated market
Design a future-proof business model that evolves with your vision and positions your studio for long-term growth
Craft high-converting marketing strategies across social media and beyond—designed to attract, nurture, and convert with confidence
Increase enrolments and scale revenue while dramatically improving student retention
Deliver unforgettable student experiences that turn families into loyal brand ambassadors
Build a connected, culture-driven community that people want to be part of—and talk about
Streamline and systemise operations so your studio runs efficiently, even when you’re not in the room
Optimise class structures and scheduling to boost engagement, profitability, and staff satisfaction
Step into your leadership power while creating a motivated, high-performing team
Unlock new revenue streams through creative programming and offers outside the traditional class model
Use data to drive decisions and eliminate guesswork from your business strategy
You will be part of a small, curated cohort of driven, like-minded leaders who meet twice a month for deep-dive strategy sessions.
These aren't surface-level chats—they're laser-focused, results-driven sessions where we tackle real-time challenges, unlock new opportunities, and implement strategic solutions you can apply immediately.
Access to me directly through our private learning portal every. single. business. day! Because clarity shouldn’t have to wait.
Collaborate with a powerhouse group of studio owners pushing boundaries and accelerating growth.
Personalised strategy sessions designed to fast-track your goals and overcome challenges with confidence.
Access exclusive training with leading voices in business, marketing, leadership, and the dance industry.
Plug-and-play templates, tools, and trainings to simplify your operations and scale with ease.
Save on the tools and services you already use—curated partnerships built to benefit your bottom line.
An unforgettable in-person experience to reset, refocus, and rise—surrounded by studio leaders just like you.