Hey, I'm Kelly
I am award-winning Business Strategist, Performing Arts Professional, and industry mentor leading the next generation of dance studio and performing arts business owners into a bold new era of success.
My journey in the Performing Arts has been diverse and dynamic.
From performing on stage to working behind the scenes, my knowledge and insights have been gained invaluable experience in studios all over the world.
This global perspective allows me to offer innovative solutions tailored to the evolving needs of modern dance studios, building a community centric model for profit and success.
Renowned as an innovator and trailblazer in business, I am passionate about the growth of the Performing Arts.
Truth be told, my path in the dance industry hasn’t been the typical one.
I’ve never owned a studio—and that was never the goal.
But...I’ve carved out a different lane.
One built on strategy, lived experience, and a deep understanding of what makes a dance business thrive behind the scenes.
By 25, I had an MBA.
By 30, I’d built multiple six-figure businesses across multiple industries.
I’ve supported hundreds of studio owners through a global pandemic—while becoming a first-time mum in the middle of it.
If that isn't resilience, than I don't know what is...
I don’t teach theory. I teach what works.
Because I’ve lived it. I’ve led through it.
And now I help dance business owners just like you do the same—with strategy, purpose, and the confidence to lead a business that doesn’t just survive...
It stands out.
Sells out.
And scales up.
With over 15 years experience in the Performing Arts industry and a background in Strategic Business Planning and Marketing
As a Business Strategist, I specialise in helping studio owners move beyond survival mode and into long-term, scalable success.
From developing data-driven growth plans to refining your studio’s brand positioning and marketing funnels, I work with Dance Business owners to unveil bring real-world expertise that turns vision into action—and results.
SUCCESS STORIES
A Newcastle-based studio saved 12 hours a week after implementing our admin workflows, freeing up time to launch a senior elite program.
My Sydney client automated her enrolment and communication process, leading to a 40% reduction in parent email queries.
A rural Queensland studio increased term 1 re-enrolments by 63% using our email retention sequence and online payment integration.
WANT TO WORK WITH ME?
I WOULD LOVE TO BE IN YOUR CORNER!
